The Democratic struggle to win over white voters was a well documented failure of the 2012 presidential election, in spite of their four point national popular vote win. Republican Mitt Romney carried whites by a 20-pt margin, a figure only exceeded by Ronald Reagan's landslide re-election in 1984.
But in the South, where a large number of heated 2014 Senate battles will be held in just five weeks, the white disdain for Democrats is even more pronounced.
Consider North Carolina, where Romney won nearly 70% of the white vote. Or Alabama, where he won 84%. Or Mississippi, where he carried roughly NINE in TEN whites! Even in tough years for Republicans, like 2008, they still perform stronger among white voters in the South, relative to how they do nationwide.
Given the large number of high-profile Southern senate races this Fall, I thought it might be interesting to check in on some of those GOP contenders, and compare how they're doing with white voters now to how other recent candidates performed.
Consider the Arkansas Senate race between Sen. Mark Pryor and Rep. Tom Cotton. In an average of polls taken since August (only those that provide racial demographic crosstabs), Cotton attracts 50% of white voters, while Pryor draws 36%. Though that margin surpasses Cotton's overall advantage over Pryor, it falls well short of McCain's 68% among Arkansas whites in 2008, and John Boozman's 65% in 2010. But the 2014 Pryor/Cotton race isn't comparable to those contests in the first place - it was never expected that Cotton would pull off a 20+ point victory.
